Privacy Policy

Privacy Policy, Patient Privacy & Website Privacy Notice

Effective Date: May 1, 2025


Care Net Pregnancy Center of Frederick
707 N. Market Street
Frederick, MD 21701


Phone: 301-662-5300
Email: info@carenetfrederick.org


Care Net Pregnancy Center of Frederick values your privacy and is committed to protecting the personal and health information entrusted to us. This Privacy Policy explains how we may collect, use, disclose, and protect information obtained through our medical services, communications, and website.


It also explains your choices regarding your information and certain technologies used when you visit our website.

1. Health and Patient Information

Protected Health Information ("PHI") includes individually identifiable information regarding your past, present, or future health or condition, healthcare provided to you, or payment for healthcare.


Care Net Pregnancy Center of Frederick states that it does not engage in transactions that invoke coverage of the HIPAA Privacy Rule; however, we voluntarily undertake privacy practices intended to protect the confidentiality and security of the health information entrusted to us.


We use and disclose health information primarily to provide services, communicate with you, and operate our medical clinic.


We may share your health information with healthcare professionals involved in your care or with outside entities providing services related to your care. For example, ultrasound images may be shared with an appropriate medical professional for interpretation.


We may also use your information to communicate with you about appointments and services, subject to our confidentiality practices and any reasonable communication preferences you have provided.


For uses beyond those described in this policy, we will ordinarily obtain your written authorization unless disclosure is permitted or required by applicable law.


2. Your Privacy Rights

You may:

  • Request a copy of your medical record.
  • Ask us to correct health information you believe is inaccurate or incomplete.
  • Ask us to communicate with you in a particular way or at an alternative address.
  • Ask us to restrict certain uses or disclosures of your health information.
  • Tell us your preferences regarding sharing information with family members, close friends, or others involved in your care.
  • Request information regarding certain disclosures of your health information.
  • Request a paper copy of this Privacy Policy.
  • File a privacy complaint with us without fear of retaliation.
  • If you have authorized us in writing to use or disclose information, you may change your mind and withdraw that authorization in writing, subject to applicable law and actions already taken in reliance on your authorization.


3. Our Responsibilities

We take reasonable measures to maintain the privacy and security of the personal and health information entrusted to us.


We will comply with applicable state and federal privacy and security laws and follow applicable legal requirements if a breach occurs that compromises the privacy or security of protected information.


We will not use or share patient health information except as described in this policy, as authorized by you, or as otherwise permitted or required by applicable law.


4. Website Information We May Collect

When you visit our website, certain information may be collected automatically through cookies and similar technologies.


Depending on the tools currently enabled on our website, this information may include:

  • IP address
  • Browser and device information
  • General geographic information
  • Pages visited
  • Date and time of visits
  • Referring website or source
  • Links or buttons clicked
  • Website interactions
  • Advertising or campaign attribution information
  • Other technical information used to operate, secure, analyze, or improve the website


We may also collect information that you voluntarily provide through website forms, appointment requests, email, chat, text messaging, or other communication methods.


Information submitted through an appointment request or other healthcare-related form may contain sensitive personal or health-related information and will be handled accordingly.


5. Cookies and Website Tracking Technologies

Our website may use cookies and similar technologies to provide website functionality, understand website usage, measure performance, and evaluate our outreach efforts.


Depending on the website's current configuration, these technologies may include:

  • Essential website cookies
  • Analytics tools
  • Advertising and conversion-measurement technologies
  • Website forms
  • Chat or messaging tools
  • Call-tracking technologies
  • Customer relationship management (CRM) integrations
  • Other third-party technologies necessary to operate or evaluate the website


The specific technologies used on this website should be reviewed regularly and this policy updated whenever tools are added, removed, or materially changed.


6. Analytics and Advertising

We may use analytics services to understand how visitors find and interact with our website. These services may receive technical and usage information from your browser or device.


We may also use advertising and conversion-measurement technologies to understand whether advertising results in meaningful actions, such as visits to particular pages, phone calls, or appointment requests.


We seek to configure these technologies in a manner that respects the sensitive nature of the services provided by our organization.


Sensitive information entered into appointment request forms or other healthcare-related forms should not intentionally be transmitted to advertising or analytics providers unless such transmission has been specifically reviewed and determined to be appropriate and lawful.


7. Third-Party Service Providers

We may use third-party companies to help operate our website and communications. Depending on the services enabled, these providers may assist with:

  • Website hosting
  • Analytics
  • Advertising and conversion measurement
  • Appointment request forms
  • Email and text communications
  • Customer relationship management
  • Call tracking
  • Website chat or messaging
  • Security and website performance


These providers may receive information necessary to perform their services.


We periodically review the third-party technologies used on our website and update our privacy practices as appropriate.


8. Your Website Privacy Choices

Where required or provided, visitors may be given choices regarding non-essential cookies and tracking technologies.


Our website may provide a privacy or cookie preference tool that allows you to accept, reject, or manage certain non-essential tracking technologies.


Essential technologies necessary for website security, functionality, or services you specifically request may operate regardless of your preferences where permitted by law.


When a visitor opts out of non-essential tracking, the website should be configured to honor that selection for the applicable technologies.


You may change your preferences through the website's privacy or cookie settings where available.


9. Appointment Requests and Forms

Information you voluntarily submit through an appointment request or contact form is used to respond to your request, communicate with you, provide requested services, and operate our clinic.


Because appointment requests may involve sensitive health-related information, we take additional care with this information.


We encourage visitors not to provide unnecessary medical details through general contact forms.


10. Marketing and Fundraising

We will not use patient health information for marketing purposes without appropriate permission when such permission is required.


We may contact you regarding fundraising efforts where permitted, and you may request that we discontinue those communications.


Website analytics and advertising technologies are addressed separately in the Website Privacy sections above.


11. Website Tracking Review

We periodically review our website's privacy and tracking practices. This review may include:

  • Identifying cookies, pixels, analytics tools, advertising technologies, chat tools, call-tracking systems, forms, CRM integrations, and session-replay technologies installed on the website.
  • Reviewing what information those technologies collect.
  • Determining whether information is transmitted to third parties.
  • Confirming that this Privacy Policy accurately reflects current website practices.
  • Reviewing consent and opt-out settings.
  • Testing whether applicable opt-out choices are functioning as intended.
  • Reviewing new technologies when website tools, integrations, or pages are added or materially changed.


12. Changes to This Privacy Policy

We may update this Privacy Policy as our services, website technologies, legal requirements, or privacy practices change.


The current version will be made available on our website and upon request at our office. When appropriate, we will update the effective date at the top of this policy.


13. Contact Us

If you have questions or concerns regarding our privacy practices, patient information, website data practices, or privacy choices, please contact:


Care Net Pregnancy Center of Frederick
707 N. Market Street
Frederick, MD 21701
Phone: 301-662-5300
Email: info@carenetfrederick.org